Orange is a full-service branding and marketing firm
Orange is a full-service marketing and branding firm where sound data and insightful strategy are the rocket fuel of brands with real influence. Find and keep your most loyal customers with positioning, planning and creative that deliver measurable results. At Orange Marketing, we work across whole companies, from CEOs to sales teams, weaving brand, marketing and business strategy into campaigns that generate demand and build loyalty.
Based in Denver, CO, we serve companies with branding and marketing services throughout the US and internationally.
HOSPITALITY, RESTAURANT & SPA
With deep experience in the hospitality sector, Orange builds hotel, restaurant and spa brands from the ground up—wholly of their place and always inspired.
REAL ESTATE
Our hearts lie in the art of placemaking, working hand-in-hand with developers and sales teams to capture buyers with the essence of home.
EVENTS & ENTERTAINMENT
From 10,000-person races to theaters and a polo club, our roots are in event branding and marketing
CONSUMER GOODS & MANUFACTURING
From packaging design to trade show concepts, booth design and staffing, we understand what it takes to bring products to market
BANKING, SOFTWARE, PROFESSIONAL SERVICES
Business-to-business or business-to-consumer, we create deep connections between technology, financial and professional services companies and their customers.
EDUCATION, NONPROFIT & GOVERNMENT
We help organizations that DO good BE better, supporting foundations, nonprofits and government entities with targeted messaging and reach.
Areas of Expertise
BRAND DEVELOPMENT
Brands from the ground up
Brand positioning and messaging
Competitive landscapes
Brand voice and tone
Experience pillars
Service culture
Copywriting
GRAPHIC DESIGN
Visuals that take flight
Logo development
Brand palettes
Brochures
Look books
Mailings
WEB DEVELOPMENT
Your bottom line online
Responsive websites
E-commerce stores
WordPress, WooCommerce, Shopify, Lightspeed, Duda, Squarespace, Modx and more.
ADVERTISING CAMPAIGNS
Planning & Creative
Campaign planning
Audience targeting
Concept development
Messaging and copywriting
Digital and traditional advertising
Paid search and social advertising
Landing pages and conversions
Campaign tracking and optimization
Reporting and ROI analysis
SEARCH OPTIMIZATION
Data, strategy and content
SEO strategy and planning
Keyword research analysis
On-page SEO optimization
Technical SEO audits
Web content and copywriting
Google Business Profile optimization
Search rankings, traffic and conversion analysis
Performance reporting
ROI measurement
CMO ON-DEMAND
For small and mid-sized businesses, having an experienced marketing department can be invaluable. Our company's founder serves as a fractional CMO, working as an extension of your team to offer comprehensive strategy and creative direction across all of your company's communication channels.
More about Orange Marketing
Orange Marketing was founded by Kim DeLashmit in 2008, in Denver, Colorado. Now based in Aiken, South Carolina, Kimberly DeLashmit and her team continue to serve clients throughout the United States.

